Sienna Moon: Summer Collection

Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs Sienna Moon / Summer Collection 2015 / holly marie designs

A few weeks ago I shared a sneak peek into what I’ve been working on the past few months and I am so excited to finally share that the day is here! First let’s back track to March, the freelancing waters had settled a bit and I was itching for a new project, so I started contacting a few up + coming businesses and Etsy shops wondering if they’d be interested in collaborating in some way. It was at that time, that I stumbled upon the Jamie’s lovely, boho-inspired shop. Sienna Moon. It caught my eye right off the bat because it was right up my alley and a client I could only dream of working with some day.

After a exchanging a few emails, Jamie and I began the process of designing tee’s and tanks for her upcoming summer collection. Little did I know how huge of a project this was turning out to be, but I enjoyed every minute of the ride. Seriously. I’ve learned so much in these past three months about developing + designing a clothing line and has really opened my eyes even more to the realm of fashion. It has truly been an amazing experience and has given me a good sample of what it’s like to own and run a clothing company.

Currently we are in the process of promoting the new collection with social media, line sheets, and lookbooks. I promise I will share more as everything starts to unfold, but until then, feel free to check out the new summer collection for yourself! This collection was a wonderful team effort and I want to give a shout out to the other designers who had a hand in creating various parts of the collection and to all of the incredible photographers across the U.S. who made the garments come to life so beautifully!

( photos by emmy lowe )

  1. Goodness, I already see some pieces that I would love to have! What a beautiful and purposeful collection. Congrats to you and the rest of the team!

  2. I am in love with this project and the designs, holly! It really does seem like a dream project! Congrats!! :)

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